Website Experiences & Creative Campaigns
Over the past few years*, I’ve led creative campaigns and website redesigns for schools around the world, each driven by its own distinct vision and story.
Each project presented a unique challenge, combining storytelling, brand positioning, UX/UI design, and art direction to capture the essence of a school and translate it into a digital experience that resonates with both parents and students.
From concept development and wireframing to photoshoot direction and launch strategy, I’ve been hands-on in every step of the process, ensuring each brand feels authentic, modern, and full of personality.
* in collaboration with Interactive Schools digital agency
Featured Project
St Luke’s School
SLS has undergone a complete transformation — a full rebrand with a new logo and comprehensive brand guidelines. The refreshed identity feels confident yet welcoming, while the homepage takes visitors on a playful, scroll-led journey that brings the school’s spirit and possibilities to life.
Check out the live website: St. Luke’s School 🔗
Out of Door Academy
The idea for the “Out-of-Door & Into the World” campaign grew directly from the school’s name and logo. I used the door as a metaphor for opportunity, reflected in both the photography and the homepage experience, where one section opens on scroll like a double door, revealing what awaits at ODA.
